Heather Broughton

Heather Broughton

AVP, Product Marketing

LinkedIn

Heather Broughton

AVP, Product Marketing

LinkedIn

Heather Broughton is the AVP of Product Marketing at NETSCOUT, where she leads a team of seasoned enterprise and service provider industry experts focused on empowering global telecommunications and enterprise customers. Her team develops strategic messaging that highlights NETSCOUT’s strengths and helps customers solve complex network challenges, accelerate service rollouts, and operate with confidence.

With over 20 years of experience in telecom—including roles at Verizon/MCI—Heather has held leadership positions in both product marketing and product management. She has overseen the planning, development, and launch of service provider monitoring solutions, managing product portfolios exceeding $200 million in value.

Heather holds a degree in Business Analysis and Research with an emphasis in Management Information Systems from Texas A&M University. Being an Aggie—with Aggie parents and Aggie children—is one of her proudest accomplishments.

Professionally, Heather is passionate about emerging technologies and how enterprises and carriers are adapting to rapid change. She’s known for her enthusiasm when discovering a new KPI and thrives on translating technical innovation into meaningful customer outcomes.

People doing Q&A at a conference
/ Heather Broughton

Innovation, Visibility, and the Future of Cable: Highlights from SCTE TechExpo25

SCTE TechExpo25 brought together the brightest minds in broadband and telecommunications to explore the future of connectivity. From artificial intelligence (AI)-driven automation...

  • AIOps
  • Service Provider
Telecom Networks Heal Thyself
/ Heather Broughton

Telecom Networks Heal Thyself…with AI!

What happens when you put a bunch of overachieving network engineers in a room and hand them an intractable problem: Can an artificial intelligence (AI)-driven self-healing...

  • Service Provider
Skyscrapers at night
/ Heather Broughton

Widespread Private 5G: Wherefore Art Thou?

You don’t need a Shakespearean soliloquy to recognize that private 5G hasn’t quite lived up to its deployment hype. On the other hand, adoption has been accelerating, driven by...

  • Service Provider
Woman thing in Ops center thinking about something while holding tablet
/ Heather Broughton

The Journey to AI-Driven Autonomous Networks

For anyone who attended Mobile World Congress (MWC) in March, talk of artificial intelligence (AI) was everywhere. No matter what booth you visited, AI was the conversation du jour...

  • Service Provider
5G symbol with cars on highway background
/ Heather Broughton

Making It Rain! FWA on the Road to 5G Monetization

You don’t have to look too hard to see that the world is craving more connectivity and higher speeds. In fact, as the average number of people in a household continues to decline...

  • Service Provider
City with skyscrapers lite up at night.
/ Heather Broughton

Mobile World Congress Brings Best & Brightest Together in Spain

What did 109,000 people gathering in Barcelona, Spain, during the first week of March have in common? They all attended the Mobile World Congress (MWC). Many of them could be found...

  • Event
  • Service Provider